Posts
RSS
Page 2 of 3  first | prev | next 
sort by Gallery ViewList View
April 09, 2009 08:35 AM EDT (shared with group: April 09, 2009) — Great source of Social Media statistics, courtesy of Jeff Bennett Social Media at Work » Social Media Statistics more
March 25, 2009 10:38 AM EDT (shared with group: March 25, 2009) — With mainstream media brands in tatters, a tsunami of information inundating us online, and “quality journalism” in decline (at least as defined by legacy media executives such as New York Times editor . . . more
March 19, 2009 11:02 AM EDT (shared with group: March 19, 2009) — When Google CEO Eric Schmidt recently called the Internet a “cesspool” of false information, he also claimed that corporate brands such as his own are necessary filters needed to help us sort through . . . more
March 10, 2009 10:09 AM EDT (shared with group: March 11, 2009) — Google CEO Eric Schmidt believes the Internet is a “cesspool” of false information, and that filters are needed to help sort through the muck and mire. Most observers agree that some sort of credibility/trust . . . more
February 27, 2009 04:31 PM EST (shared with group: March 09, 2009) — We Media '09 has just wrapped up and as I collect my thoughts (and notes) from the past two days, several questions are left floating around. How do we satisfy news audiences with both the rich . . . more
February 16, 2009 03:00 PM EST (shared with group: February 16, 2009) — SMAC Friends- On March 12th, a number of SMAC leaders will be participating in the digiday:SOCIAL event in New York City.  Eric Wheeler, CEO of 33Across, Elizabeth Pigg, Senior Account Supervisor . . . more
February 12, 2009 10:20 AM EST (shared with group: February 16, 2009) — Last fall, I shared a post explaining what we call social discovery.  Social discovery is a method of learning where information and perspective is passed through trusted social networks. Here, . . . more
February 03, 2009 06:07 PM EST (shared with group: February 11, 2009) — Joe Marchese of socialvibe wrote a thought provoking column today about who should own the advertiser relationship of record when social media is the strategy. I think there is a lot more to say here, . . . more
January 26, 2009 02:30 PM EST (shared with group: January 26, 2009) — SMAC Participant, Doug Schumacher, wrote an interesting article that I wanted to share: http://www.imediaconnection.com/printpage/printpage.aspx?id=21807 more
January 23, 2009 09:42 AM EST (shared with group: January 23, 2009) —   SMAC/Gather members get your discount code for this year's DigiDay Social!   Use the following discount code to get $75 off the ticket price of $295.   Discount code: . . . more
August 18, 2008 06:58 PM EDT (shared with group: January 23, 2009) — A couple of things that set Gather apart from other social networks, is the level of conversation that takes place on our site and our ability to help our brand partners become part of that conversation.  . . . more
December 16, 2008 02:00 PM EST (shared with group: December 16, 2008) — Location: NY, NY Summary: The Social Media Advertising Consortium (SMAC) is currently hiring for an Executive Director to lead the organization on a day-to-day basis in partnership with the Board . . . more
November 30, 2008 05:24 PM EST (shared with group: December 02, 2008) — Here is a interesting article in MediaPost that looks at a WOM study released by Prevention Magazine that shows that boomer women provide higher quality WOM than younger women, when it comes to talking . . . more
November 24, 2008 07:21 PM EST (shared with group: November 25, 2008) — This was announced last week by NBC, Lexus and appssavvy: http://www.marketwire.com/press-release/Appssavvy-922913.html. more
November 17, 2008 10:30 AM EST (shared with group: November 21, 2008) — Laura Patterson, president and cofounder of VisionEdge Marketing and author of Metrics in Action: Creating a Performance-Driven Organization , recently posted the following article on MarketingProfs.com. . . . more
November 18, 2008 08:05 AM EST (shared with group: November 21, 2008) — This short article by Jim Meskauskas of iMedia and ICON about the next round of social media advertising tools (beyond banners and branded communities). While its a bit short on measurement, it does . . . more
November 10, 2008 10:27 AM EST (shared with group: November 14, 2008) —     Paper Five in an Ongoing Series November 08   In this paper: A summary of social computing and marketing expert Peter Kim's framework for measuring . . . more
October 23, 2008 07:52 AM EDT (shared with group: October 27, 2008) — Here is a link to this morning's Jack Myers report from the ANA conference. I think it is fascinating to see that CMOs from Coca-Cola, P&G and others are talking about the need to promote experiences, . . . more
September 17, 2008 09:44 AM EDT (shared with group: October 13, 2008) —   Leading Agencies, Brand Advertisers, Social Media Companies form Social Media Advertising Consortium First Industry Effort to Define Standards for Social Media Advertising:   . . . more
October 08, 2008 09:15 AM EDT (shared with group: October 08, 2008) — As an advertiser, understanding your brand reach into social networking and social media can be a challenging process.  This is made even tougher given the wide variety of social experiences made . . . more
Page 2 of 3  first | prev | next 
 
SMAC: Social Media Advertising Consortium
Location: Boston, MA
Created: Sep 10, 2008
A group of advertising, communications, brand management and social media executives coming together to create a common vocabulary, standard buying units, and uniform measurement methods for social media.
Group Stats
SMAC: Social Media Advertising Consortium has 193 members.
0 posts, 0 photos and 0 videos were shared in the past week.
There have been 0 new comments in the past week.
Gather | Friends | Groups | Share
About Gather | Engagement Marketing | Make New Friends | Gather Points | Advertise on Gather | Gather Press | Privacy | Terms of Service | Community Guidelines
Books | Celebs | Entertainment | Family | Food | Health | Moms | Money | News | Politics | Spirituality | Sports | Travel | Writing
Version 16961, "Pacino"; Copyright © 2009 Gather Inc. All rights reserved.